How you look (again & again)
Have any of your watched TV? Has any of you watched a news channel? Sure you have. Have you watched a TV news channel who has guests on – guests that are NOT on TV regularly (like, every other month)?
Why, may I please ask, do they NOT look at themselves in the mirror before they go in front of a camera? Oh, they do? Of course they do. Have they never seen someone else who is not on regular TV on TV?
Of course they have – and most likely, they have said “I will not repeat that look”.
No, we are not talking about Media training – there are millions of media trainers out there, go use it.
This is about LOOKS. Both male and female. Yes, the lighting is harsh, but that doesn’t mean that you should cake on blush, or eyeliner, or pancake mix.
GO and pay for professional make-up artists – pay the money, even if you are on for only 1 minute. People will pay attention to your words and not try and figure out what color of purple your lips are.
What’s my point? I have seen so many interviews lose their focus and essence because the individual was dressed inappropriately or had bad make-up. And yes, this DOES apply to men.
