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Pet Poisoning Follow-Up

Pet Poison and the Brand

Just had to follow-up on this and what I had written earlier about this.

Remember how I alluded to the fact that the Pet Food BRANDS left the food manufacturer out to dry (since they shipped the poison, they should be the ones that fall on the sword)? Well, sadly, companies don't realize that consumers don't always expect the right company to fall on the sword.

Watching the news this morning, they interviewed pet owners, who ALL SAID:

"You would expect, from these major brands, that charge more money for better ingredients, to have done a better job."

No, they didn't say "You would expect, from the guys who supply the materials to the brand, that they would have done a better job".

I am amazed that these companies continue to sit back and watch this blow over - which, don't get me wrong, it will, but, this is an opportunity for the brands.  Sadly, they don't see it.

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